EVBahan Controls is a pioneering brand specializing in EV charging software solutions, including cutting-edge battery swapping technology. With a vision to revolutionize electric mobility, the brand sought to establish a robust online presence to attract B2B and B2C clients, drive brand awareness, and generate quality leads.
Before partnering with us, EVBahan Controls faced several challenges:
Low Online Visibility: Despite having a promising product portfolio, their website traffic was minimal, and the brand struggled to rank on search engines.
Limited Social Media Engagement: EVBahan’s social media channels lacked a strategic approach, leading to inconsistent engagement and poor audience reach.
Ineffective PPC Campaigns: Previous ad campaigns were underperforming, yielding low click-through rates (CTR) and high cost-per-click (CPC).
We collaborated with EVBahan Controls to achieve the following goals:
Improve organic search rankings and increase website traffic through SEO.
Boost social media engagement and establish a cohesive brand presence across platforms.
Design and execute high-performing PPC campaigns to generate quality leads and enhance ROI.
Keyword Research: Conducted in-depth keyword analysis focusing on EV industry-specific terms like "battery swapping solutions," "EV charging software," and "EV fleet management."
On-Page SEO: Optimized meta tags, headings, and content across key pages, ensuring alignment with high-ranking keywords.
Content Creation: Developed blog posts, case studies, and FAQs addressing common queries in the EV industry to establish EVBahan as a thought leader.
Technical SEO: Enhanced site speed, mobile responsiveness, and fixed crawl errors to ensure seamless user experience and better ranking potential.
Content Strategy: Crafted a strategic content calendar with a mix of educational posts, product highlights, industry trends, and client testimonials.
Engaging Campaigns: Launched interactive campaigns such as polls, quizzes, and user-generated content to engage the audience.
Platform-Specific Strategies: Focused on LinkedIn for B2B connections and Instagram for visually appealing storytelling.
Targeted Ads: Designed highly targeted Google Ads and LinkedIn Ads campaigns aimed at EV fleet operators, manufacturers, and tech enthusiasts.
A/B Testing: Conducted split tests on ad copy and visuals to identify the best-performing elements.
Performance Tracking: Monitored and optimized campaigns weekly to improve CTR and lower CPC.
Achieved a 300% increase in organic traffic within six months.
Ranked on the first page of Google for key terms such as "battery swapping solutions" and "EV charging software solutions."
Grew LinkedIn followers by 150% and Instagram followers by 200% in four months.
Boosted average post engagement rates by 120%.
Increased CTR by 180% while reducing CPC by 40%.
Generated over 500 high-quality leads through Google and LinkedIn Ads in three months.